Jhaapi was started by Sonamani Dey to carry Bengal’s handmade treasures, and the people who make them, from local haats to homes across the country.
বাংলার কারিগরদের হাতে বাছাই করা।
Meet our founder
Sonamani Dey
Sonamani was born and brought up in Bolpur, in Birbhum, right beside Santiniketan. She grew up surrounded by karigors: painted terracotta, cowrie and thread jewellery, kantha, and the handloom sarees Bengal wears to pujo and weddings. For her, these weren’t “crafts”. They were everyday life.
She also saw how far this work usually travels: to the local haat, a mela once a year, and not much further. Beautiful pieces, made by skilled hands, that most of India never gets to see.
Jhaapi is her way of changing that.
The idea
Why we called it Jhaapi
ঝাঁপি
A jhaapi is the cane box where a Bengali woman kept what she treasured: her gohona, alta, sindoor and letters.
Sonamani wanted a jhaapi for all of Bengal’s handmade work: one place to keep it, share it and carry it further. First across West Bengal, then to the whole country.
Vocal for local
Handmade in Bengal, loved across India
Every Jhaapi order supports the local makers behind it.
i.
Local art, national reach
Pieces from Bolpur, Bishnupur, Bankura and beyond, delivered to homes across India.
ii.
Empowering local creators
We work directly with karigors and small makers, taking their work to buyers far beyond their town.
iii.
Keeping traditions alive
Terracotta, dokra, cowrie and kantha stay in everyday use when people wear and gift them.
What's in the jhaapi
Today, and what comes next
Today
Handmade jewellery
Terracotta, dokra, cowrie and shell, fabric and thread, bangles, brass and wood, each piece from a Bengal karigor.